Stories and Announcements
The prospect of major funding finally being available for a full restoration of the Loew’s, plus some important upgrades is exciting – but it’s also been a bit worrisome to some fans of the Theatre who are concerned that in the process the Loew’s special character will somehow be damaged or even destroyed.
To help reassure them, and give everyone the opportunity to feel part of the culmination of the process Friends of the Loew’s began years ago when we first used volunteers to start repairing and restoring the then-closed Theatre, FOL will produce a series of videos explaining the philosophies and methods of historic preservation and restoration, and then follow along as they’re carried out here.
In the first video, Colin Egan of FOL and Eric Holtermann of HMR Architects of Princeton, NJ talk about what preservation and restoration means and is planned in such a large, complex space as the Loew’s.
Keep an eye out for more videos.
Experience The Wonder
In 1929, five cinematic palaces opened and were immediately dubbed “Wonder Theaters” because their size and beauty were a wonder to behold with the most magnificent and elaborate ornamentation of any theaters in our area. Four were located in New York and one in New Jersey, that one being The Loew’s Jersey Theatre at Journal Square in Jersey City.
No expense was spared on the buildings as well as the organs that graced the theatres. When the organ in Loew’s Jersey rose up on the organ lift and rotated around to reveal the console and organist as it thundered out the opening song of the evening in all its splendor of white and gold leaf, it could do no less then put the audience in a musical trance as they watched this event unfold in front of them.
This series of events took place night after night at movie shows, long after the rest of the area theatres gave up using their organs because of increased cost cutting. But due to public interest, the Loew’s Jersey Wonder Morton continued to entertain the movie going public. Eventually, when the movie industry fell on hard times and theatres started to close, the organ was removed and the theatre eventually went dark.
But thanks to to the efforts of Robert Balfour and the Garden State Theatre Organ Society, the Loew’s Jersey is once again filled with the sounds and spirit of a live Wonder Organ.
Masks must be worn above the nose in the Theatre at all times except when eating & drinking concessions.
Distancing is required when in line.
Only alternate rows in the auditorium will be used, and patrons who are not part of one party will be expected to sit at least two seats apart.
Hand sanitizer will be available at multiple stations in the Loew’s.
Doors, handrails, etc. will be periodically wiped down by Theatre staff during events.
Information from ticket sales will be provided to official contact tracers should the need arise.
The Theatre will make every effort to have the auditorium ready and open at the time patrons start to enter the building so as to reduce the need to congregate in the Lobby.
Leaving and re-entering the building between multiple screenings will be allowed to help reduce wait lines and congregating in the Lobby, provided patrons keep proof of ticket purchase.
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Friends of the Loew’s believes that The Landmark Loew’s Jersey Theatre must serve its community as a not-for-profit arts and entertainment center that increases the visibility and role of the performing arts in the lives of the diverse peoples who live in Hudson County and our whole region. It must strive to present a broad spectrum of quality programming that breaks down preconceived divisions between different performance disciplines — artificial divisions that prevent many people, especially young people, from thoroughly exploring and enjoying the rich diversity of performance art. This programming must highlight the best accomplishments of American popular stage and motion picture arts.